Dear Members and Chefs
I am happy to report that LTB Philippines Chefs Association recently collaborated with Certified Digital Marketer Program (CDMP) International Institute of Digital Marketing (IIDM) and the Enderun Extension last August 27 2014 at the Enderun Colleges for the 2nd Restaurant Digital Marketing Conference.
The Conference introduced us to the culture of digital natives. Attendees learned from industry practitioners how they can captivate their online audience with buzz worthy campaigns motivating virtual customers to in-store visits and converting strangers to loyal brand advocates. Attendees engaged with a panel of food industry leaders and learned how to create new and exciting business strategies to stay on top of consumers' mind. We were encouraged to go beyond social media eCustomer Relationship Management and websites to make our mark. We also explored the options of geographic targeting content online advertising on mobile applications.The conference was a huge success.
Thank you friends and members for patronizing our projects. LTB Philippines Chefs Association will always finds ways to help you succeed in your businesses.
Jerome B. Valencia
Corporate Secretary
Director for Communications and
Social Media
